// Analysis of the future development trend of my country’s veterinary medicine industry


Over the past 30 years of reform and opening up, my country’s animal husbandry has developed rapidly, gradually changing from farming to standardization, intensive and large-scale farming, that is, from traditional animal husbandry to modern animal husbandry. In the transition from traditional animal husbandry to modernization, the veterinary medicine industry has also shown a new trend.
The development of animal husbandry promotes the growth of veterinary medicine industry
The veterinary medicine industry directly serves the animal husbandry industry, and the continuous development of the animal husbandry industry has driven the growth of the veterinary medicine industry. my country is a big country of animal husbandry, and there are a large number of groups for breeding economic animals, and the demand for veterinary medicine is strong. The breeding scale of economic animals in my country ranks the forefront in the world, and the output of meat, poultry and eggs has ranked first in the world for many years. Therefore, the market scale and development of the animal husbandry industry will directly determine the growth of the market demand for the veterinary medicine industry.
At present, the development of my country’s veterinary medicine industry has begun to take shape, with 457 enterprises above designated size in the industry, with an output value exceeding 90 billion yuan. From 2006 to 2016, the compound annual growth rate of my country’s veterinary medicine industry’s total industrial output value reached 18.28%, and my country has become one of the fastest-growing countries in the veterinary medicine industry.
2007-2016 China’s veterinary medicine industry production and sales scale trend (unit: 100 million yuan,%)


                                                                                                          Source: Prospective Industry Research Institute “Analysis Report of China Veterinary Medicine Industry”
In addition, my country’s animal husbandry industry is in an important period of transition from traditional farming to modern animal husbandry in the process of shifting from farming to standardization, intensive and large-scale farming. The gradual increase in the proportion of large-scale farming will greatly promote the demand for veterinary medicine in the animal husbandry industry, and will be more conducive to the development of large-scale, good product quality, and attention to the win-win situation of veterinary medicine companies.
In general, with changes in living standards and social structure, veterinary medicine has increased a lot of market demand. For example, the rapid development of special economic animals and pets has brought new space to the veterinary drug market. The increasing emphasis on food safety will also promote the rapid growth of veterinary drug demand.
Under this background, the veterinary medicine industry can maintain an average growth rate of 10%-16% in the next few years, and the industry is still in a stage of rapid growth.
Forecast of total industrial output value of China’s veterinary medicine industry in 2017-2022 (unit: 100 million yuan)
                                                                                                         Source: Prospective Industry Research Institute “Analysis Report of China Veterinary Medicine Industry”

Future development trend of veterinary medicine industry
In the future, veterinary medicine products will develop in a highly efficient and green direction. Multi-link multi-valent vaccines will become a key development area. The competition for brand companies to use products will focus on technical services and product structure.
First of all, as residents pay more and more attention to food safety, the country’s veterinary drug use management and residue monitoring are also continuously strengthened. Customers have shifted from the single pursuit of “efficiency” in the past to the focus on “efficient, safe, low residue, low toxicity” of products. “change. New animal vaccines, modern veterinary Chinese medicines, new drug preparations and other low-toxic, low-residue green medicines will gradually replace traditional veterinary medicine products. Under the adjustment of market demand and supervision and guidance of national policies, high-efficiency, safe and low-residue drugs will become the mainstream of the future veterinary drug market.
Secondly, the domestic livestock and poultry industry has long used a monovalent vaccine, which can only target one epidemic, and animal epidemics often show the characteristics of multiple mixed diseases. In order to better prevent and control epidemics, it is necessary to vaccinate animals with multi-linked multivalent vaccines. The widespread use of polyvalent multivalent vaccines can not only reduce the immune density of livestock and poultry, reduce immune stress, but also greatly reduce the cost of medicine for livestock and poultry, thus becoming the development trend of veterinary vaccines. Vaccine-based biological veterinary drugs are growing rapidly, and their proportion will continue to rise.
Changes in the proportion of China’s veterinary drug segment products from 2017 to 2022 (unit: %)

                                                                                                            Source: Prospective Industry Research Institute “Analysis Report of China Veterinary Medicine Industry” 

Finally, with the continuous increase of epidemic pathogenic mutations and new diseases, animal epidemic prevention and control will become more complex and more difficult, and customer needs will gradually change from simple disease treatment or epidemic prevention to systemic prevention and health care programs. Changes in customer needs not only require veterinary drug companies to provide higher quality products, but also need to provide systematic animal disease solutions and advanced nutritional balance and feeding management solutions. The rationality of future product structure and high-quality technical services will become the key elements of the core competitiveness of veterinary medicine companies. Therefore, on the one hand, veterinary drug companies must enrich the varieties of veterinary drugs to cope with the constantly complex diseases; on the other hand, they must continue to strengthen the breadth and depth of technical services.

Post time: Jun-17-2020